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Are your communications aligned with your mission statement?
Coincidentally, I’ve worked on a number of corporate branding projects recently that threw up a … Read more
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Four things to do before attending a trade fair
I’m currently busy preparing for a trade fair, Midem in January. So like everyone else, … Read more
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Cannes 2010: the art of the pitch
I remember when it was held as a truth that the written word was dying … Read more
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PERSONAL BRANDING IS NOT LIKE A PERSONAL COMPUTER
I’ve been working on a few projects recently that can best be described as “personal … Read more
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MIDEM TRADE FAIR: THE TOUGH GOT GOING
In 7 years of creating the campaigns for Midem, we have seen the world of … Read more
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COUNTDOWN 100: GETTING NEW MANAGERS UP TO SPEED
I was amazed when an art director at a major agency recently told me that … Read more
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MIDEM WEBSITE REFLECTS CHANGES IN MUSIC BIZ
Spare a thought for the music biz: over the past seven years, overall sales of … Read more
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EAS 2009 TRADE SHOW SEES JUMP OF 10%
When the going gets tough, the tough get out and meet each other – or … Read more
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