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DOUBLE DOUBLE: GRAPHICS MEET VIDEO

Posted by By M, copywriter in Brussels June 30, 2009Posted inmusic, portfolio, TV, webNo Comments
The digital sphere is increasingly blurring the lines between audiovisuals and graphics. Although TV documentaries remain relatively straightforward, everything else is becoming more graphic. Double Double is a young production…
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IGLOO RECORDS: 30 YEARS OF EUROPEAN JAZZ

IGLOO RECORDS: 30 YEARS OF EUROPEAN JAZZ

Posted by By M, copywriter in Brussels November 20, 2008Posted inmusic, UncategorizedNo Comments
The European jazz label Igloo is celebrating its 30th anniversary at the end of the month. To announce this, we helped put together a press release that presents the core…
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MUSIC FOR FACEBREAKER GAME

MUSIC FOR FACEBREAKER GAME

Posted by By M, copywriter in Brussels October 6, 2008Posted inmusic, UncategorizedNo Comments

We occasionally find music for games and audio-visuals. The most recent track is the dotty electronic track “Kwaai Techtic” from the eloquently-named Tone Deaf Junkies. This South African electro team are part of one of the most exciting scenes at the moment and are featured in the new “Facebreaker” game from Electronic Arts.

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Music in ads: USA Today

Posted by By M, copywriter in Brussels June 16, 2008Posted inadvertising business, music
I just read an interesting piece in US Today about music in advertising, tying in with the annual Cannes Lions fair. Music and advertising is a bit of a dream…
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“Vermist/Missing” debuts as TV series

Posted by By M, copywriter in Brussels March 25, 2008Posted inmusic, TVNo Comments
The TV series "Vermist/Missing", taken from the film of the same name directed by Jan Verheyen, debuts on Belgium’s VT4 channel every Tuesday from March 25 at 9.30pm. I wrote…
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BEST SONGS IN ADS 2007

Posted by By M, copywriter in Brussels December 29, 2007Posted inadvertising business, music, UncategorizedNo Comments
I've done words for a couple of songs in ads over the years, most notably the UK and German campaigns for Alpro soya ("Happiness is Easy"), Tuborg beer and two…
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SONG CREDIT ON BELGIAN MOVIE “VERMIST”

Posted by By M, copywriter in Brussels November 2, 2007Posted inmusic, UncategorizedNo Comments
There is always something glamorous about the movie business and it's nice to see one's name on the credits of a film. This summer, I got a call from composer…
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2 ARTISTS FROM JAZZ LABEL IGLOO IN RUNNING FOR AWARDS

Posted by By M, copywriter in Brussels June 12, 2007Posted inmusicNo Comments
Igloo, a jazz label I work with, has two artists in the running for Octave music awards in Belgium: sax player Manuel Hermia and jazz chanteuse Melanie De Biasio, whose…
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More than content marketing, I reach people. Through words and product names

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thewritestuff1 thewritestuff1 @thewritestuff1 ·
4h

Think before you link

Gianluca Fiorelli @gfiorelli1

The fascinating story of a counterfeited press release, which generated countless high authority links by deceiving government websites.

An investigative piece by me that I am sure @dannysullivan and @JohnMu will find interesting:

https://www.iloveseo.net/reason-number-5445131-why-some-seos-destroy-the-reputation-of-seo/
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thewritestuff1 thewritestuff1 @thewritestuff1 ·
1 Jul

Does anyone have figures about #Skype usage? It seems to have completely dropped off the radar. is it time to start printing retro T- shirts yet? ;-)

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thewritestuff1 thewritestuff1 @thewritestuff1 ·
29 Jun

Totally agree. I'm seeing good results on #Pinterest, and notably cost-effective ads. RT @tsm_blogging: Some numbers that a tell a story about Pinterest that you should know http://dld.bz/jrH3e #socialmedia

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thewritestuff1 thewritestuff1 @thewritestuff1 ·
27 Jun

RT @Giles_Edwards: Oh to be as arrogant as autocorrect

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thewritestuff1 thewritestuff1 @thewritestuff1 ·
25 Jun

Glossy magazines have lots of white space, which is handy when you start churning out ideas in a swanky café ;-) #copywriting #naming #advertising

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