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Year: 2007

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  • 2007

BEST SONGS IN ADS 2007

Posted by By Michael Leahy December 29, 2007Posted inadvertising business, music, UncategorizedNo Comments
I've done words for a couple of songs in ads over the years, most notably the UK and German campaigns for Alpro soya ("Happiness is Easy"), Tuborg beer and two…
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IO-HOMECONTROL: YOUR HOME TAKES CARE OF YOU

Posted by By Michael Leahy November 27, 2007Posted inbrochure, print ad, web
I must admit that I've been a reasonably slow adopter over the years. Our telly tends to be old, we have no air conditioning and the rollers are wound up…
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“WE WRITE ADS OR PEOPLE DIE…”

Posted by By Michael Leahy November 16, 2007Posted inadvertising business, UncategorizedNo Comments
Who writes these things? I gave the dog a shock laughing at this one. If you've ever seen discussions between the creative and accounts dept of an agency, you'll enjoy…
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NEW SITE FOR CONSORCOM

Posted by By Michael Leahy November 12, 2007Posted incopywriting, name research, webNo Comments
Over the past the past few years, I have worked extensively with the Belgian agency Consorcom. They recently updated their site, featuring their work with Midem, MIPIM Asia and others.…
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SONG CREDIT ON BELGIAN MOVIE “VERMIST”

Posted by By Michael Leahy November 2, 2007Posted inmusic, UncategorizedNo Comments
There is always something glamorous about the movie business and it's nice to see one's name on the credits of a film. This summer, I got a call from composer…
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MIPCOM TRADE FAIR

Posted by By Michael Leahy September 27, 2007Posted inbrochure, copywriting, print adNo Comments
Anyone involved with the audiovisual sectors probably knows MIPCOM, which is billed as "the global content event for co-producing, buying, selling, financing and distributing entertainment content across all platforms". It's…
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WATER IMAGES COLLECTION

Posted by By Michael Leahy September 17, 2007Posted inUncategorized, webNo Comments
The French pavilion has had a neat idea for the Saragossa world exhibition of 2008. As water is becoming increasingly important, they have decided to focus on water and sustainable…
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HOTEL BLOOM! NEW SITE, NEW HOTEL

Posted by By Michael Leahy September 3, 2007Posted inbrochure, copywriting, webNo Comments
I've worked for a number of hotels over the years, including an interesting spell doing lots of behind-the-scenes writing for the Sheraton group. So it was nice to get called…
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More than content marketing, I reach people. Through words and product names

thewritestuff1
thewritestuff1 thewritestuff1 @thewritestuff1 ·
22 Mar

I have a fan! #blogging (or more specifically #commentspam).

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thewritestuff1 thewritestuff1 @thewritestuff1 ·
19 Mar

The book I wrote about doing business in #Cannes has been called "an insiders guide to what you can expect at the Cannes festival!" Cool. https://amzn.to/3YWVuE4 #Cannes2023 #miptv #CanneSeries

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thewritestuff1 thewritestuff1 @thewritestuff1 ·
18 Mar

Let's get things straight...

Doug Garnett @AtomicAdMan

The great thing about Wikipedia is it is community sourced. Thus, major additions appear. Like this one.

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thewritestuff1 thewritestuff1 @thewritestuff1 ·
9 Mar

Have you ever been to Cannes for the festival or one of the many trade fairs? I'm giving away my business guide on Kindle in exchange for a review today and tomorrow. https://amzn.to/3ZIEL8b #MIPIM #MIPTV #Cannes2023 #CannesLions

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thewritestuff1 thewritestuff1 @thewritestuff1 ·
9 Mar

I can't help thinking there is still a long way to go when a friend posts a photo of Debbie Harry in her underwear for #IWD2023 on his (you guessed, right?) timeline. Sigh.

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