Nike re-defines greatness Posted by By M, copywriter in Brussels August 9, 2012Posted inadvertising business, TV1 Comment If you're tired of watching CGI footballers and sportsmen bouncing balls across the neighbourhood/plane/planet, you are probably ready for Nike's wonderful new ad (which I was not involved with, by…
TIGER BEER “ZIP”: THE BEAUTIFUL PAY-OFF Posted by By M, copywriter in Brussels October 1, 2009Posted inadvertising business, TV This ad from Saatchi - which I had absolutely nothing to do with - is brilliant at a number of levels. What I like most is the pay-off (nope, I…