Skip to content
The Write Stuff copywriting logo
  • Copywriting services
  • Marketing at trade fairs
  • Contact

copywriting

  • Home
  • advertising business
  • copywriting

Despite the edginess, Coca-Cola’s ‘Real Magic’ campaign is one from the heart

Posted by By Michael Leahy October 5, 2021Posted inadvertising business, copywritingNo Comments
If I wanted to reach 2.9 billion gamers, I would do something like this as well.
Read More

Make every list a sales pitch

Posted by By Michael Leahy January 21, 2021Posted incopywritingNo Comments
A lot of my work involves reading and sometimes collating other people’s words. I’ve become very picky about the weak spots in most people’s copywriting. And you should too. You’re…
Read More
Content Marketing: generating ideas

Content Marketing: generating ideas

Posted by By Michael Leahy January 6, 2021Posted incontent marketing, copywritingNo Comments
Content marketing is not a new concept, per se. For decades copywriters have been feeding off material produced internally by companies. But it has taken on a life of its…
Read More
Website ownership

Whose website is this anyway? Hint: not yours

Posted by By Michael Leahy November 18, 2019Posted incopywriting, webNo Comments
There usually comes a time in the development of a website when the owner suddenly realises it’s not their website at all. Or to be more precise, it’s not about…
Read More

Content marketing: show don’t tell

Posted by By Michael Leahy April 5, 2019Posted incontent marketing, copywriting, Social mediaNo Comments
In a previous article about content marketing, I recommended that when looking for material to use, your company's mission statement can act as a frame of reference. But talking about…
Read More

Look inside for content marketing ideas

Posted by By Michael Leahy July 29, 2016Posted incopywriting, Social media2 Comments
Content marketing is still high on everyone’s agenda. The trick is to generate content that actually means something to readers and potential customers. There is always a temptation to look…
Read More
Press release copywriting and distribution

Press release distribution

Posted by By Michael Leahy March 11, 2015Posted incopywriting, webNo Comments
For a few months, I have been including press release distribution alongside the more usual services of copywriting, product naming and concept development. Combining the copywriting of press releases with…
Read More
Make Facebook reflect your values, not the other way round

Make Facebook reflect your values, not the other way round

Posted by By M, copywriter in Brussels September 4, 2013Posted incopywriting, Social media, web2 Comments
Now that a huge number of companies are on Facebook, a whole generation of marketing departments, copywriters and social media practitioners are discovering the joys of creating content. When it…
Read More

Posts navigation

1 2 3 … 8 Next page

thewritestuff1Follow

More than content marketing, I reach people. Through words and product names

thewritestuff1
thewritestuff1thewritestuff1@thewritestuff1·
19 May

RT @blacknight: Nominations for the 2022 .EU Web Awards Are Now Open! https://bk.ie/repw

Reply on Twitter 1527315743796125702Retweet on Twitter 1527315743796125702Like on Twitter 1527315743796125702Twitter 1527315743796125702
thewritestuff1thewritestuff1@thewritestuff1·
17 May

This world we live in!

BETC Paris@BETCParis

━IRL TRASHCAN 🗑

Parce qu’invisible ne signifie pas sans impact, nous avons décidé de rendre physique la pollution numérique avec @Soixanteci.

Découvrez l'IRL Trashcan 👇

Reply on Twitter 1526484595239264256Retweet on Twitter 1526484595239264256Like on Twitter 1526484595239264256Twitter 1526484595239264256
thewritestuff1thewritestuff1@thewritestuff1·
6 May

Writing in Excel... How should I say this..? #copywriting #marketing

Reply on Twitter 1522547286752043008Retweet on Twitter 15225472867520430081Like on Twitter 15225472867520430081Twitter 1522547286752043008
thewritestuff1thewritestuff1@thewritestuff1·
2 May

RT @Impactbnd: When difficult, angry, or downright unreasonable clients come your way, preserve your agency’s integrity and reputation with these simple tips. https://www.impactplus.com/blog/how-to-work-challenging-clients-marketing-agencies #theyaskyouanswer #agencylife #businesscoaching

Reply on Twitter 1521147641442320384Retweet on Twitter 1521147641442320384Like on Twitter 1521147641442320384Twitter 1521147641442320384
thewritestuff1thewritestuff1@thewritestuff1·
28 Apr

Just a little ego-stroking, nothing to write home about #copywriting #PR

Reply on Twitter 1519617734841143297Retweet on Twitter 1519617734841143297Like on Twitter 1519617734841143297Twitter 1519617734841143297
Load More...
Copyright 2022 — The Write Stuff. All rights reserved. Sinatra WordPress Theme
Scroll to Top